Pricing

Web Design Pricing —
Boise, Idaho.

You know the number before we start. No hourly billing, no scope creep invoices, no monthly platform fees. One price, one project, done.

50% upfront · 50% at launch Custom code only — no templates Live in 2–4 weeks You own the site outright

Not sure which package fits? Try our free instant cost estimator →

Packages

Choose your package

All packages include hand-coded custom design — no WordPress, no Squarespace, no page builders.

Complete
$5,000
10–15 page website
  • Everything in Standard
  • 10–15 pages
  • Online booking integration
  • Full photo gallery
  • SEO Foundation included
  • 90-day analytics reports
  • 3 revision rounds
Get a quote
Starter
$1,500
5-page website
  • 5 pages
  • Mobile-friendly design
  • Your logo and brand colors
  • Fast loading on all devices
  • Secure HTTPS setup
  • 3 revision rounds
Get started
Payment: 50% deposit at contract signing, 50% due on launch day. We accept Zelle and cash. Your site is yours outright once the final payment is made — every line of code, every design element.

Add-Ons

Add anything to any package

None of these are required. Add what your business actually needs.

Online Booking Integration
We connect your Calendly, Acuity, or HoneyBook account to your site so clients can book directly. You set up the booking tool — we embed it cleanly. Booking platforms charge their own fee ($0–$25/mo).
+$400
Logo Design
Designed by our partnered professional graphic designer. 3 initial concepts, 2 revision rounds. Delivered in all formats: PNG, SVG, JPG — ready for web, print, and signage.
+$500
SEO Foundation
Optimized page titles, meta descriptions, Google Search Console setup, XML sitemap, and schema markup. The technical foundation every site should have before launch. Included free in the Complete package.
+$500
AI Visibility (LLM SEO)
When someone asks ChatGPT or Google AI "who's the best contractor in Boise?" — this gets your name in the answer. We optimize for AI-generated results: structured FAQ content, LocalBusiness schema, Google Business Profile optimization, and consistent citations across Yelp, BBB, and local directories. Best paired with SEO Foundation.
+$600
Copywriting
We write every word on your site. We interview you, research your market, and write copy designed to convert visitors into paying clients. One revision round included.
+$800
Self-Managed Blog / Content Dashboard
Adds a backend so you can update text, images, and blog posts without touching code. Best if you want to post content regularly on your own.
+$1,800
Online Store
Full e-commerce: product pages, shopping cart, checkout, and payment processing via Stripe or PayPal. Clients buy directly from your site.
+$4,000
Rush Delivery
Need it in 2 weeks or less? We'll put your project ahead of everything else in our queue. Available on all packages.
+25%
Extra Revision Round
Each package includes 3 revision rounds. Additional rounds cover up to 10 change requests each.
$150 / round

Monthly Care Plans

We can manage it for you

Entirely optional. Your site runs fine without a plan. Most clients decide their time is better spent on their actual business.

Basic Care
$99
/ month
  • Domain renewal handled
  • Hosting monitored
  • Minor text or image updates (30 min/mo)
  • Email support
Premium Care
$499
/ month
  • Everything in Standard
  • 4 hours of work per month
  • Monthly strategy call
  • Priority same-day support
  • Content updates and additions

Cancel anytime with 30 days notice. No long-term commitment.


Hosting & Domain

What it costs to stay online

We host on Cloudflare — fast, global, free. You pay for your domain name, that's it.

Domain Name
~$12 / year

Your web address (e.g. yourbusiness.com). Renewed annually. You own it outright — it stays yours no matter what.

Website Hosting
Free

We host on Cloudflare's global network — fast, secure, and used by millions of businesses. No monthly hosting fee.


Questions

Common pricing questions

Do I need to provide photos and content?
For the best result, yes — your own photos always beat stock. If you don't have them, we use free-use photos temporarily and swap yours in before launch. Add the Copywriting add-on if you want us to write all the words too.
What if I don't like any of the designs?
With 6–7 concepts to choose from, this rarely happens. If nothing hits the mark, we have a call to understand what you're looking for and build additional concepts at no extra charge.
Do I own my site after launch?
100%. Once the final payment is made, every line of code and every design element belongs to you. Your domain is registered in your name, not ours. Take it to any developer, move it to any host — it's yours.
What if I want changes after launch?
Small changes are covered under any monthly care plan. If you're not on a plan, we handle one-off changes at $75/hour. We're always reachable by email.
How do I pay?
We accept Zelle and cash. 50% at contract signing, 50% on launch day. We'll send a payment request via Zelle or can meet in person.
What if I need more pages than the package includes?
Every project is quoted individually — the packages are starting points, not hard limits. If your business needs 12 pages or 20 pages, we scope it correctly from the start. Email us and we'll give you a specific number.
Can I start with a smaller site and expand it later?
Yes. Many clients start with Starter or Standard, then add pages or features as their business grows. There's no lock-in. Expanding a hand-coded site is straightforward — we don't use systems that box you in.

Ready to
get started?

Tell us about your business and we'll give you a straight answer on what it'll cost and how long it'll take.

Email Us to Get Started
Or call (208) 918-0332  ·  Boise, Idaho  ·  See our work  ·  FAQ  ·  vs. Squarespace  ·  Pricing guide