Straight answers about web design in Boise — pricing, timelines, process, and what actually makes a site work.
Pricing & Payment
Our Starter package begins at $1,500 — a clean, custom-coded 4–5 page site. The Standard package is $2,800 (our most common choice) and includes more pages, a blog, and full SEO foundation. The Complete package at $5,000 covers everything: LLM SEO, content strategy, and priority support.
All packages are flat-fee. No hourly billing, no surprise invoices. See the full pricing page for every line item, or read our 2025 pricing guide for a breakdown of what different options actually cost.
50% deposit at contract signing, 50% at launch. We accept Zelle and cash. You don't pay the second half until you're happy with the finished site — that's our accountability to you.
Monthly fees are optional. If you want us to handle hosting, uptime monitoring, security, and minor content updates, our care plan starts at $99/mo with no long-term contract — cancel anytime.
If you'd rather host it yourself, we hand over your files and you're free to go. Domain registration is ~$12/yr separately.
Yes. Send us a message with your business name, what you need, and any examples you like. We'll respond within one business day with a clear, flat-fee quote — no vague estimates, no sales call pressure.
Process & Timeline
Most projects launch in 2–4 weeks from deposit. We move fast because we handle both design and content — you're not waiting for us to wait on you.
Boutique agencies typically quote 2–4 months. We don't do that.
Week 1: We learn your business — who you serve, what you sell, what makes you different. We gather your photos, colors, and any existing materials.
Week 2: We build 6–7 complete design concepts. Not wireframes — real, fully-designed pages. You pick the one you want or mix elements from several.
Week 3: We build the full site on your chosen design, write all the content, and set up SEO.
Week 4: You review. We revise. We launch.
Minimal. We need about an hour of your time upfront to understand your business, and then your feedback at the design review stage. We handle writing, design, development, and launch. You review and approve — that's it.
We write it. No placeholder "lorem ipsum" text — every page is written with real content based on your business. You review and tell us what to adjust. If you have existing content you want to use, we incorporate it.
Technical & Build
No. Every site is hand-coded in HTML, CSS, and JavaScript — built from scratch. No page builders, no WordPress plugins to update, no template constraints.
This is what gives our sites their performance advantage. A template-built site typically scores 40–65 on Google PageSpeed. Ours hit 95–100. See the full side-by-side in our custom code vs. Squarespace comparison.
Two options: (1) We add a simple CMS as an add-on so you can edit text and images yourself. (2) Most clients use the $99/mo care plan — text or email us the change and we handle it, usually same day.
Option 2 is more popular because business owners don't actually want to log into a CMS.
Domain registration is yours (~$12/yr from Namecheap or GoDaddy) — you own it, not us. Hosting is included free for clients on our care plan. If you self-host, we'll recommend a reliable option and help you set it up.
No problem. We build your new site separately, and you switch your domain over when it's ready. Your old site stays live throughout the build — zero downtime.
SEO & Google Rankings
Every site includes technical SEO fundamentals: clean HTML structure, fast load times, proper meta tags, sitemap, and Google Search Console setup. Standard and Complete packages add schema markup, local business schema, and keyword-optimized content.
We don't guarantee #1 rankings — no honest agency does. But we give you a technically clean site that Google can read and reward. The rest comes from your content and backlinks over time.
LLM SEO (also called AI search optimization) is about making your site readable by AI tools like Google AI Overviews, ChatGPT, and Perplexity — not just traditional Google search.
When someone asks "who's the best web designer in Boise?" to an AI assistant, we want your business cited. This requires structured data, FAQ content, and authoritative local signals. Included in the Complete package; available as an add-on.
GBP setup is available as an add-on ($199). We also include Google Search Console setup, which tells Google your site exists and tracks impressions, clicks, and ranking keywords. If you already have GBP, we make sure your website matches the NAP (name, address, phone) information to strengthen local rankings.
Service Area
We're based in the Treasure Valley and focus on Boise, Meridian, Eagle, Nampa, Caldwell, Star, and Kuna. We meet in person when it's helpful and we understand local businesses here in a way that out-of-state agencies don't.
We occasionally take on remote projects outside the Treasure Valley — reach out and let's talk.
Small businesses: contractors, auto shops, restaurants, medical and professional services, salons, photographers, and trades. We've built sites for electricians, upholsterers, auto body shops, massage spas, nail salons, and more.
We're not a fit for: e-commerce-heavy stores (thousands of SKUs), enterprise companies, or anyone who wants a $500 website.
Still have a question?
Send us a message. We respond within one business day — no automated replies, no sales funnels.